Verbena Capital
Verbena Capital

Empowering Your Legacy with 100% Commitment

Empowering Your Legacy with 100% CommitmentEmpowering Your Legacy with 100% CommitmentEmpowering Your Legacy with 100% Commitment

 Integrate | Innovate | Excel 

Learn More

Empowering Your Legacy with 100% Commitment

Empowering Your Legacy with 100% CommitmentEmpowering Your Legacy with 100% CommitmentEmpowering Your Legacy with 100% Commitment

 Integrate | Innovate | Excel 

Learn More

About Verbena Capital

Our Mission

Our Approach

Our Mission



At Verbena Capital, our mission is to acquire, operate, and grow a single small business, ensuring its long-term success and sustainability. We are committed to enhancing operational efficiency, fostering innovation, and driving strategic growth. Our goal is to build on the strong foundations established by the previous owners, investing fully in the business and its people to unlock its full potential and create lasting value for all stakeholders.

Leadership

Our Approach

Our Mission



Cristian González


  • Qualifications: Bachelor's in Chemical Engineering, Master's in Business Administration (MBA), and Financial Modeling and Valuation Analyst (FMVA) certification.


  • Experience: 18 years in Oil & Gas and Chemicals, covering areas from safety to operations to engineering and capital projects. Over the last 5 years, Cristian has managed capital projects exceeding $200 million and led engineering teams for billion dollar projects.

Our Approach

Our Approach

Our Approach



Professionalism | Transparency | Collaborative | Ethical | Long-term Vision | Smooth Transition

Acquisition Criteria

Business Type:

“Light” manufacturing or B2B service providers to manufacturing companies.

Financial Performance:

Earnings between $1 million and $3 million.

Growth Potential:

The business should still have opportunity for reasonable organic growth.

Key Attributes Sought

Family-Run Business

Family-Run Business

Family-Run Business

Companies that have been family-run for 10+ years, where the owners might be ready to retire or are feeling burned out.

Owner's Involvement

Family-Run Business

Family-Run Business

Businesses where owners have been active on the day-to-day operations.

Low Customer Concentration

Low Customer Concentration

Low Customer Concentration

Firms with a diversified customer base to mitigate risks associated with high customer concentration.

Scalability

Low Customer Concentration

Low Customer Concentration

Operations that can be scaled efficiently to meet growing demand without significant capital expenditure.

What We Aim to Do

Improve Operations

Digital Transformation

Digital Transformation

Use our expertise to streamline processes.

Digital Transformation

Digital Transformation

Digital Transformation

Introduce modern technology to make business operations smoother and enhance customer experiences.

Promote Growth

Promote Growth

Promote Growth

Focus on creating long-term value by finding and nurturing growth opportunities within the business.

Add Value

Promote Growth

Promote Growth

Use our insights and experience to uncover and realize hidden potential in the business.

Contact Us

Drop us a line!

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